Providers tend to execute a single communications plan across all of their partners, often missing out on opportunities to improve indirect channel performance. Listen as Tiffani Bova highlights the key findings of her recent research that shows how tailored communications can drive higher contribution and loyalty from all channel partners.

This multimedia documentation introduces the concept of Customer Lifetime Value - CLV. It contains two interactive calculators (for average input scenarios and flexible input scenarios) for making calculations, showing the results numerically and through interactive graphs.

La Web 2.0 impacta en la empresa de múltiples formas, pero ninguna tan importante como las relaciones con clientes. En este video, Paul Greenberg, autor del libro CRM at the speed of light, nos cuenta las últimas tendencias.